Please ensure Javascript is enabled for purposes of website accessibility

Merger brings together pair of Greenville real estate firms

Ross Norton //June 4, 2024//

The merger brings together a commercial real estate with decades of experience in selling, leasing and managing commercial real estate. (Photo/KDS Caine)

The merger brings together a commercial real estate with decades of experience in selling, leasing and managing commercial real estate. (Photo/KDS Caine)

The merger brings together a commercial real estate with decades of experience in selling, leasing and managing commercial real estate. (Photo/KDS Caine)

The merger brings together a commercial real estate with decades of experience in selling, leasing and managing commercial real estate. (Photo/KDS Caine)

Merger brings together pair of Greenville real estate firms

Ross Norton //June 4, 2024//

Listen to this article

A pair of well-known commercial real estate companies in Greenville have joined forces under a new name.

KDS Caine announced June 3 the merger of its legacy companies: Coldwell Banker Commercial Caine and KDS Commercial Properties. 

Stephen Edgerton, CEO, and Mark Ratchford, president, will lead the new entity, according to a news release. Mark Masaschi will provide senior leadership as partner, and Brad Halter will serve as chairman.

“We are thrilled by the opportunity this merger brings to our community,” Edgerton said in the release. “KDS Caine represents two great, locally owned and operated companies that have decided to join forces, leveraging each other’s complementary strengths, to better serve the Upstate’s commercial market. We are totally focused on the future of our vibrant and growing community and those who want to invest in it.”

In addition to a staff of professionals with years of experience in the brokerage business, KDS Caine has an established property management services arm, which allows the firm to serve the brokerage client beyond the sale or lease of an asset, the release stated.

In early conversations regarding the merger, Ratchford said he noticed an obvious fit between the two companies’ cultures.

Related: Group acquires historic Chick Springs property in Taylors

Related: Colliers names new market president for Greenville, Spartanburg

“In real estate mergers and acquisitions, culture is the number one factor that can make or break a deal,” he said in the release. “Our cultures were identical — our teams are collaborative, relationship-oriented, and unrelenting when it comes to maintaining a personalized level of service despite a rapidly growing market. So, coming together was a natural progression.”

Masaschi serves as local development partner for the billion-dollar County Square project. In 2002 he joined Coldwell Banker Commercial Caine as a broker, and by 2005 he was the top producing broker for the firm, the release stated. 

“Adding ‘Caine’ to the KDS name feels like coming home for me,” he said in the release. “This new brand has a wonderful personality. We’re full-service with a national reputation, but we’re still ‘boutique’ and local. And we cater to the real estate entrepreneur — the professional who wants to explore different areas of commercial real estate and build a career with a team supporting them.”

Halter, a third-generation Realtor and grandson of Caine Company founder Bubber Caine, said he looks forward to remaining engaged in the new company’s direction as chairman.

“I’ve led our commercial brokerage team since my brother Caine’s passing in 2007, and I’m grateful to have exceptional new partners leading the team into the next generation. I couldn’t be happier to see the creation of KDS Caine and serve as its chairman.”

Caine Company will continue serving families and individuals in the Upstate through its residential brokerage, Coldwell Banker Caine, and in-house insurance agency, Caine Hayes Insurance, the release stated.

g