Brand sales for BMW Group continue to rise. According to sales data released by the company, its April global sales increased by 1.9%, despite a continued lag in domestic sales in the United States.
For the month, the group reported 179,285 vehicles sold globally, while year-to-date figures indicate 736,931 vehicles sold globally, a 4.9% increase over the same period a year ago.
“Following on from our best ever sales month in March, we have once again achieved sustainable and profitable levels of growth across the BMW Group product lineup,” said Ian Robertson, member of the board of management of BMW A.G. responsible for sales and marketing, in a statement.
The BMW brand sold a total of 150,542 vehicles in April, an increase of 1.1% from the same time a year ago and a new sales high for the month. The X models continue to be the growth drivers for BMW, according to the company. Sales of the Greer-made X3 jumped 18.4% to 49,325 vehicles sold in the first four months of the year. The BMW X1 increased sales by more than 60% in the first four months of the year, with 63,243 sold.
The new X5 xDrive 40e plug-in hybrid accounted for nearly 10% of all BMW X5s sold in April. The company reported selling 1,196 of the electric version in April. Sales of the BMW i3 increased by 50.7% for the month and overall sales for the BMW i series was up 29.4% for April.
Mini sales totaled 28,441 for the month of April, a 6.3% increase over the same time a year ago. Mini sales year to date also increased by 5.6% to 106,753. The Mini convertible and Clubman versions were both drivers of the overall brand increase, according to BMW Group.
While sales in the United States were down by 10.1%, the European market was the strongest for the first four months. France, Spain and Scandinavia all experienced double-digit increases in sales for the first four months. Overall, the company said European sales were up 9.9% over the same period a year ago.
Sales in South Korea increased by 15.6% while sales in Mainland China sales rose 6% to 162,221 for the first four months of the year. Sales also continued to climb in Japan as the company reported sales of 22,936, an increase of 6.7%, over last year.
BMW Motorrad, the motorcycle division of the company, reported record sales in April as deliveries were up 1.4% to 16,793.
“Despite headwinds in some markets, the overall global picture remains positive for the year,” Robertson said.
BMW Group sales at a glance
BMW Group Automobiles
Year to date
SOURCE: BMW Group
Reach Matthew Clark at 864-235-5677, ext. 107, or @matthewclark76 on Twitter.