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BMW brand U.S. sales decline in October; X5 sales up

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Despite a 9.5% gain in sales of the Spartanburg-produced X5, BMW brand sales were down 3.4% in the United States for the month of October.

Year-to-date, brand sales are down 4.2% compared to the same time a year ago.

“Both the new 5 Series and 4 Series continued to perform well in October, while X5 numbers were bolstered by increased availability in the market,” said Bernhard Kuhnt, president and CEO, BMW of North America, in a news release.

Sales of the Spartanburg-produced X models were down 22.5% during the month of October. Sales of the X3 were off by 67.6% and the X6 sales were down by 4.1%. The X4 model did see an increase of 52.8% as the company reported selling 625 models during the month.

For the year, X model sales in the U.S. are down 0.5% over the same period last year. In 2016, BMW reported selling 81,285 X models in the first 10 months. For the first 10 months of 2017, the company reported sales of 80,869 — led by the X5 with sales of 38,453, a 4.8% increase over the previous year.

BMW Group — combined BMW and Mini — sales were down 3.9% for the month and down 5.1% year-over-year for the first 10 months of the year.

Reach Matthew Clark at 864-720-1222.

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